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Quality:
At Butcher, quality is our highest good. We are never finished with optimising our products. Even if we sell a million pieces we will search for better techniques and more high-end materials. Our products are that good, we offer a lifetime guarantee on everything.
Style:
Butcher of Blue is not a fashion brand. We’d rather say it’s a style. We design our clothing ‘product-centred’ with just the right amount of modernity. It is functional clothing for everyday life, but you will never find a pocket which does not belong there.
Sustainability:
Creating a better world is a no brainer for us, but instead of telling this story we are making the way we produce our products more and more transparently. We are doing this since the start and it’s a clear view rather than a marketing speech. A view that is sustainable in itself: When you wear butcher, you know you’re right.
Friendship:
Friendship is unmistakably important to us. To celebrate this we are collaborating all the time; with friends, brands, bands and everyone that shares the same approach as we do. At the same time these collaborations are a great tool to inform our client of what’s good, tasteful and meaningful in life.
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